Intercoiffure Suisse Marketing Meeting 2024

Intercoiffure Suisse hosted a special meeting at the Albisguetli in Zurich on January 22, 2024. The event brought together friends and sponsors of Intercoiffure Suisse to discuss the association’s activities for 2024.

The event provided an excellent opportunity to share Intercoiffure Suisse’s future plans with its key supporters. Important projects are to be implemented over the next two years, including the Day of Friends on 28.10.2024 in Zurich, further photo shoots and further training for hairdressers. The Board of Directors also provided an outlook on upcoming international events, such as the annual event in Barcelona from May 24 to 25, 2024 and the Intercoiffure Mondial World Congress, which will take place in Hamburg from May 31 to June 3, 2025. Intercoiffure Suisse would also like to celebrate its own 100th anniversary with a top-class event in Switzerland in May 2026 (03.05. to 04.05.2026). All measures are pursued with the aim of strengthening the association and cooperation with partners and raising awareness of quality and excellence in the industry in Switzerland. A total of 25 partner companies are among the supporters of Intercoiffure Suisse, including the Platinum Partners L’Oréal Suisse SA, Wella Switzerland and Goldwell Switzerland. Intercoiffure Suisse was able to win Haarteck, Orgaenic Lifestyle, Takara Belmont, PM Care Systems AG and Apalion AG, Caligraphy Cut and JGH Professional as new partners for 2024.

“We are thrilled to have so many great partners and supporters on our side. Together, we can achieve our goals and further advance the hairdressing industry in Switzerland, said Cornelia Fabbricatore, President of Intercoiffure Suisse.

The meeting was a great opportunity for Intercoiffure Suisse and the participants to exchange ideas and discuss future plans.

Credits: Natalia Kandula for Intercoiffure Suisse

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